Draft-to-designed-publication-service-for-Comms-and-Marketing-teams

Smooth-sailing publication design for Comms & Marketing teams wanting an easier process, fewer headaches and better results

… in as little as a week!

Rachel is a publication design specialist based in Brisbane

I’ve designed publications for:

BRISBANE GIRLS GRAMMAR SCHOOL

EDGE EARLY LEARNING

RIO TINTO

TRANSLATIONAL RESEARCH INSTITUTE

QUEENSLAND AMBULANCE SERVICE

MEAT & LIVESTOCK AUSTRALIA

Hi! I’m Rachel,
a publication design specialist.

I help Comms & Marketing teams transform their content drafts into on-brief, on-brand and on-time documents… without the hassle of a difficult designer.

An iPad featuring publications that Rachel has designed in Brisbane
Does this sound like you?

You work in Comms or Marketing, and your plate’s already full.
Publications are a big job, so you don’t need worries like:

🤨
Unnecessary work

You have material ready to go, but you don’t want to have to manage an inexperienced designer. You need someone skilled who makes your life easier, not someone you have to oversee or tiptoe around.

☹️
Tricky designer

You want a smooth process, but a diva designer can derail it. You need someone aligned with your goals, who understands your brand, takes your brief and runs with it, and delivers on time, without drama.

🤐
Poor communication

You’ve got your own work to do, but you’ve also got stakeholders and printers chasing you. You need clear, transparent communication from your designer so you always know exactly where things stand.

Example of food publication designed by Rachel
Example of Brisbane real estate publication designed by Rachel

More than just pages, your publication shapes perception, supports new ventures, and builds lasting value. 

Getting it right matters.
But with everything on your plate, why work with a designer who makes things harder?

That’s why I created my signature Draft to Designed service:
a streamlined, start-to-finish process that makes collaboration easy and delivers high-quality publications that make Comms and Marketing teams look like heroes.

Example of Queensland Ambulance Service publication designed by Rachel
Example of Rio Tinto publication designed by Rachel

Meet the smooth ‘Draft to Designed’ service

I help you transform your content into a cohesive, visually compelling story that earns approval from both internal teams and external audiences. Here’s how:

Rachel taking a publication design brief with a client

Step 1: Nail the brief

I take the time to deep dive into your project brief, research and explore conceptual ideas, create and pitch layouts, and finalise the creative direction to ensure the end result meets the brief and the project goals.

Stay on brand publication design

Step 2: Stay on brand

I lay out the pages to the agreed creative direction, share drafts with clear delivery timeframes, refine as we go, and keep you updated at every step, so the finished publication aligns with your brand.

Finished client publication design by Paper and Desk

Step 3: Deliver on time

I finalise your publication for print or digital distribution once the final draft is signed off, delivering it on time so you don’t have to stress about missing important printer deadlines or online upload dates.

Inclusions and pricing

Each Draft to Designed tier includes:

✅ Kick-off meeting to deep dive into your project goals and brief

✅ 2 x initial design concepts of 3 key pages (1 front cover and 2 important spreads)
+ 2 rounds of revision to establish the publication’s creative direction

✅ Full layout design following sign-off on creative direction
+ 3 rounds of revision for content edits

✅ Custom infographics and image sourcing*

✅ Final delivery of both print-ready and web PDFs

✅ All tiers include direct access to me as your designer, with timely updates on progress and next steps. Great customer service isn’t an extra; it’s central to ensuring the publication design process is a breeze for you.

Choose your tier

The Essentials

  • Page count: Under 12 pages

  • Timeline: 1–2 weeks

  • Starts from: $2,000+GST

  • Perfect for: Small brochures or briefs with a quick turnaround

The Standard

  • Page count: 12–28 pages

  • Timeline: 2–4 weeks

  • Starts from: $3,600+GST

  • Perfect for: Reports, magazines and prospectuses

The Custom

  • Page count: Custom number

  • Timeline: Custom

  • Starts from: Custom

  • Perfect for: Large magazines, look books and annual reports

*The number of custom infographics and images will be confirmed during our discovery call. Additional revisions can be accommodated if required, and timelines are flexible to suit shorter or longer schedules. If you are a charity or member-funded organisation, don’t hesitate to get in touch to discuss smaller packages that are more aligned with your budget.

Testimonials

Publication-design-for-Queensland-Ambulance-Service

Big thank you for your professionalism and dedication

“I just want to say a big thank you for your professionalism and dedication. No task was ever too big for you and you were so efficient at putting the magazine together. Finally, I love the look of the mag. The colours, design and layout work really well… it is amazing. Thank you so much for all your hard work and enthusiasm!”

— Jo, Queensland Ambulance Service

Publication-design-for-Rio-Tinto

Organised, responsive, and a fantastic communicator

“Rachel is not only a truly talented creative designer with a sharp eye for layout and publication design, but she’s also incredibly organised, responsive, and a fantastic communicator. She brought thoughtful, strategic recommendations to the table and helped us navigate some tricky stakeholder feedback with grace and professionalism.”

— Camille, Rio Tinto

Incredibly talented… world-class editorial designer

“Rachel blew my expectations out of the water. Apart from being incredibly talented, Rachel is a joy to work with. She's fast, responsive, reliable, patient and direct in the very best way. I have had SO many compliments on the design. I would highly recommend her to anyone looking for a world-class editorial designer and creative partner.”

— Emma, Progress Magazine

With ‘Draft to Designed’, you’ll be able to…

👉 Get a polished, on-brand publication that meets your design brief

👉 Meet print/web deadlines with a designer who works around your schedule

👉 Stay in the loop with regular updates, all part of great customer service

👉 Impress leadership with a publication delivered smoothly and on time

👉 Know a reliable designer for future projects, saving time and procurement costs

Let’s get your publication started.

Your draft could be a polished, professional publication in as little as one week.

No stress. No design diva drama. Just a standout design service and product, from draft to delivery.

I typically take on 1 new client per month due to ongoing projects.
If you'd like to work together, please get in touch early to secure your spot.